About Us

Originally established in 2017 in Newcastle Australia, Little Love of Mine was born out of a desire to bring together the most comfortable and beautiful baby clothing while also ensuring our pieces are ethically sourced and made with organic fabrics.

We have placed a strong emphasis on stocking clothes that are high in quality, made and chosen with comfort and durability in mind, so your little ones can wear them over and over again, and pass them down.

Little Love of Mine was one of the first boutiques to specialise in organic baby clothing and neutral tones, and we are proud to be affiliated with some of the most reputable Australian and Worldwide names in baby and children's clothing. 

Little Love of Mine was purchased in March 2023 by Kate and Michael Caddle, who are loving breathing life back into this much loved brand. 

Little Love of Mine is both online and has a retail store in Murwillumbah in the Northern Rivers of NSW.

Find our address and opening hours on our contact page. 

Kate Caddle

Mother, pregnancy coach and host of The Awakened Pregnancy Podcast, Kate's work for the past 10 years has been in supporting women through their transition into motherhood. Landing firmly in her boots as a mother to Flynn, life has allowed the space to pursue a long held dream and creative desire, in leading Little Love of Mine into it's next era. 

With a passion for anything neutral and aesthetic (Taurus through and through!), Kate finds joy in sourcing and curating a collection of pieces to help you dress your much loved little ones, in gorgeous, and quality fashion. 



Michael Caddle

 With 15 years experience as a business banking manager and most recently, Director of his own Finance Brokerage, Michael is analytical, practical foundation to Kate creative mind. Mostly working in the background and making everything 'work' Michael brings years of experience to the running of LLOM. 







Why organic cotton? 

Most of our items are made of pure organic cotton. This means that our fabrics and fibres are free from harsh chemicals, bleaches and other irritant and pollutant materials.

Cotton, a natural fibre, allows your baby's skin to breathe, causing less irritability and allergic reactions. Although amazing on the skin, this fabric is durable and can be washed and worn many times without losing its shape and softness.

We curate our beautiful selection by focusing on clothes that can be used and reused, passed down, and donated. 

Our way to give back 

Little Love of Mine helps mums and children living domestic violence situation by donating high quality second hand clothing from our lovely clients. E-mail us on wecare@littleloveofmine.com.au and we will give you a free shipping label to send over your second hand clothing. As a thank you, we will gift you a $15 voucher for your next order over $100.